Billi's Convenience Store

Plugs into the register Billi's already owns.

Billi's Rewards connects to the Verifone Commander that runs the C18 registers and pumps today. It uses the loyalty connection Verifone built for programs like this one. There is no new hardware at the counter and cashiers keep the same screens.

How the pieces talk

Billi's app

Members, points, rewards, offers

Internet

Billi's Rewards

Member accounts, rules, owner dashboard

Secure loyalty connection
Inside the store

Verifone Commander

The back-office controller behind every register and pump

C18 register
Counter PIN pad
Pump readers

Card payments never pass through Billi's Rewards. They stay on Verifone's payment system exactly as they do today. The rewards system only sees a member's phone number and what was bought, which keeps it out of card-security (PCI) scope.

What happens at the pump

  1. 1

    Customer checks in

    They tap Unlock my pump in the app, or type their phone number on the pump keypad.

  2. 2

    Commander asks who it is

    Billi's Verifone Commander sends the member ID to Billi's Rewards over a secure connection.

  3. 3

    Discount comes back first

    Billi's Rewards replies with the cents-off for that member before any fuel flows, as weights-and-measures rules require.

  4. 4

    Pump shows the lower price

    The price on the display drops, and the customer fuels and pays like normal.

  5. 5

    Points post when they hang up

    Commander sends the finished sale. Points land in the app within seconds.

What Billi's needs in place

  • Verifone Commander with C18 registers

    Billi's already has this. We confirm the software version during the site survey and update it if needed.

  • Loyalty turned on in Commander

    A one-time setup done on site or remotely with Billi's Verifone service provider.

  • One outbound connection

    The store's router allows Commander to reach Billi's Rewards. Nothing in the store is exposed to the internet.

  • Brand check

    If the station sells a branded fuel, we confirm the supplier agreement allows a store loyalty program alongside theirs.

Proven by the big chains, sized for Billi's

Points on gas and inside

Casey's gives 10 points per $1 inside and 5 per gallon. Billi's starts at the same rates.

A discount that grows

Shell Fuel Rewards moves members from 3¢ to 5¢ off. Billi's grades go Regular 3¢, Plus 5¢, Premium 10¢.

A free-coffee card

Sheetz and QuikTrip regulars come back for drink rewards. Every 6th Billi's coffee is free.

Weekly offers

Circle K drives trips with offers in the app. Billi's owner can post them from the dashboard.

Phone number is the card

No plastic to lose. It works at the counter and on the pump keypad.

Next up, after launch

Pay for gas in the app, unlimited car-wash memberships, birthday rewards and bring-a-friend bonuses.

Ten weeks from yes to launch

  1. Weeks 1–2

    Site survey and program design

    Confirm Commander version and network, finalize earn rates, rewards and grades with Billi's.

  2. Weeks 2–6

    Build the app and rewards system

    iPhone and Android app, member accounts, owner dashboard, text-message sign-up.

  3. Weeks 5–8

    Connect to Verifone

    Wire Billi's Rewards to Commander, run Verifone's certification tests at the register and pumps.

  4. Weeks 8–10

    Staff pilot

    Employees and family use it for real. Cashier training takes about 10 minutes.

  5. Week 10

    Launch

    Pump-topper signs, counter QR codes and a double-points opening week.